A Favorite Tasty Destination
Ed Frazier’s professional career has been in many different industries throughout his career. He has worked in the commercial construction management industry in Alaska and Tigard Oregon for around 14 years. During his time in Alaska, Ed met his soon to be wife Susan while working construction.
In 1996, the Frazier’s began another professional milestone by owning the Service Master Franchise until 2007. After finishing this chapter of their career in field of a Service Master Franchise, Ed wasn’t ready to let go and be done with his love of work.
Ed heard through the grapevine that the well-respected Wild Wood Café in downtown McMinnville Oregon was for sale. The Frazier’s ended up making the decision to be the new owners of Wild Wood Café in 2011.
Maintaining its Originality
Over the years Wild Wood Café has been under a few different ownerships and still has managed to keep its original taste and flavor. Ed and Susan Frazier were excited to be on the same train of those who started the favorite and famous restaurant spot in the heart of McMinnville, Oregon.
Ed says, “why would you fuss with something that is working?”.
From day one Ed has kept the Café the way it was handed off to him. From the menu, to the employees and to the fun welcoming atmosphere the Wild Wood Café brings to its familiar and new customers. WildWood is known for its Famous “Best Known French Toast”. This is one of their specialties. It is made from their homemade bread and homemade granola. It is a delicious delight for everyone to enjoy! Another favorite at WildWood Café is The Michelbook Omelet.
Caring for Customers
The drive and passion of Wild Wood Café is to keep consistency, have good food and service.
“If we take care of the customers then the customers will take care of us”, says Ed.
One of the main goals WildWood strives after, “is to give all who enter the Café a great experience and a fun time doing it”. The best part of being a business owner is “when your business is successful, involved, well known all over”. A unique aspect to The Wild Wood Café today, is how the employees are a part of what makes the dining experience so fabulous. They are even included on the menu with their own entrees. The serves and cooks at Wild Wood are family.
A huge part of WildWood is how they love to serve the local college students in the community of McMinnville by being a part of the Linfield College Voucher program. This gives students who stay in the community during the holidays and summer breaks a chance to experience other food choices.
As a member of the McMinnville Community and a member of the McMinnville Area Chamber of Commerce, it has given Wild Wood the ability to build and keep strong connections with locals and other businesses in the area.
“There is a sense of a pride you feel when you have support in your business”. WildWood knows they can always count on the Chamber of Commerce for valuable connections and network opportunities.